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Papers published by Prof. Dr. Yongyu Guo:

Original Research

The Prevention Behaviors and Impact Mechanisms Among Different Chinese Social Classes at the Early Stage of COVID-19 Pandemic

Li X, Yang SL, Li J, Rao TT, Shen C, Hu S, Guo Y

Psychology Research and Behavior Management 2022, 15:711-723

Published Date: 20 March 2022

Original Research

Imagination Matters When You Shop Online: The Moderating Role of Mental Simulation Between Materialism and Online Impulsive Buying

Li J, Yang R, Cui J, Guo Y

Psychology Research and Behavior Management 2019, 12:1071-1079

Published Date: 29 November 2019