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Papers published by Dr Wuke Zhang:

Original Research

Be Careful When Using Peer-Influence on Nudging Solicitation: Evidence of Potential Negative Effect from a Sample of Chinese University Students

Zhang W, Jiang P, Xu T, Ye Y

Psychology Research and Behavior Management 2023, 16:3019-3033

Published Date: 4 August 2023

Original Research

The Influence of Industry Leaders’ Behavior on the Decisions of Common Enterprise Leaders in Enterprise Clustering: An Event-Related Potential Study

Zhang W, Jiang P, Tong P, Xu T, Yuan R, Diao L

Psychology Research and Behavior Management 2022, 15:237-249

Published Date: 9 February 2022

Original Research

The Impact of Social Crowding on Consumers’ Online Mobile Shopping: Evidence from Behavior and ERPs

Cai D, Zhu L, Zhang W, Ding H, Wang A, Lu Y, Jin J

Psychology Research and Behavior Management 2021, 14:319-331

Published Date: 16 March 2021

Original Research

Electroencephalographic Theta-Band Oscillatory Dynamics Represent Attentional Bias to Subjective Preferences in Value-Based Decisions

Diao L, Li W, Zhang W, Ma Q, Jin J

Psychology Research and Behavior Management 2021, 14:149-158

Published Date: 15 February 2021

Original Research

Consumers’ Implicit Motivation Of Purchasing Luxury Brands: An EEG Study

Zhang W, Jin J, Wang A, Ma Q, Yu H

Psychology Research and Behavior Management 2019, 12:913-929

Published Date: 25 September 2019